15-year-old Shafali Verma surpasses Tendulkar's record

News Network
November 10, 2019

Gros Islet, Nov 10: Fifteen-year-old Shafali Verma became the youngest Indian cricketer to score a half-century in international cricket, her 49-ball 73 in the first T20 International against West Indies surpassing Sachin Tendulkar's 30-year-old record.

Shafali's blazing knock powered the Indian women's team to a convincing 84-run win here on Saturday.

Playing in only her fifth T20I, Shafali put the West Indies attack to the sword, blasting six fours and four sixes on way to her maiden fifty at the Daren Sammy National Cricket Stadium.

Shafali achieved the feat at 15 years and 285 days, surpassing batting legend Tendulkar, who had notched up his maiden Test fifty at 16 years and 214 days.

The Haryana teenager shared a record opening stand of 143 -- India's highest partnership in women's T20Is -- with Smriti Mandhana to help her team post a challenging 185 for four after being asked to take the first strike by the hosts.

Shafali, who had scored 46 in her career's second T20I against South Africa at Surat last month, exploded in the second over, smashing Shakera Selman for two fours and a six.

She then launched an assault on Chinelle Henry, crossing the fence four times before depositing one at the stands in the fourth over. The result was that she had raced away to an 18-ball 43 at the end of the powerplay.

Shafali and Mandhana took India past the 100-mark in 10 overs before the former fell to Selman in the 16th over.

In response to India's total, West Indies were restricted to 101 for nine.

With the win, India have taken a 1-0 lead in the five-match series.

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News Network
March 22,2024

IPL.jpg

The start of the world’s most lucrative cricket tournament in India is presenting investors with another big opportunity to cash in on the sport, months after the world’s most populous nation hosted the Cricket World Cup.

The eight-week long Indian Premier League begins March 22 for its 17th season. Since its inception, the fast-paced cricket tournament has become a corporate juggernaut to rival the National Football League in the US and the English Premier League in value.

Just as October’s Cricket World Cup boosted consumption in India for months, fans are expected to flock to restaurants, pubs and food delivery platforms over the duration of the tournament. This year’s IPL also coincides with general elections that will last for six weeks starting April 19, a period when companies are expecting higher food and drink sales as people flock to rallies and other events.

“There’s going to be a lot of spending,” said Madan Sabnavis, chief economist at Bank of Baroda. “IPL, as well as the election, gives a three-month corridor with enhanced economic activity.”

Stocks in India such as McDonald’s franchise operator Westlife Foodworld Ltd. and peer Sapphire Foods India Ltd. gained ahead of the first match on Friday, as well as hotels and beverage makers. Packaged-food companies could also stand to benefit from the IPL craze, said Sachil Bobade, an analyst at investment firm Dolat Capital Market.

The IPL ecosystem was valued at $11 billion (Rs 91,721 crores) in 2023, including the value of media rights and sponsorships, according to Indian valuation consulting firm D&P Advisory.

The league is also attracting record sums of money from sponsors and broadcasters. Conglomerate Tata Group won the title sponsorship rights of the tournament in January for a record 25 billion rupees ($300 million). Billionaire Mukesh Ambani’s media venture secured the digital streaming rights in 2022 for five years for $2.7 billion, while Walt Disney Co. paid roughly the same for TV rights.

“There was a serious amount of bidding even this year,” said Vinit Karnik, head of entertainment, esports and sports at media agency GroupM South Asia. “I see growth in IPL in double digits year-on-year,” he adds.

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