Modi govt spending more on ads in Hindi newspapers

Agencies
September 8, 2019

Kathmandu, Sept 8: In a clear message to make deeper inroads into the Hindi heartland, the Narendra Modi government has spent over Rs 890 crore in advertising in Hindi newspapers compared to the over Rs 719 crore in the English newspapers in the last five years, an RTI filed by IANS has revealed.

At a time when print media overall is facing rough weather owing to stiff competition coming from digital platforms -- chiefly Facebook and Google which together share 68 per cent of digital ads globally -- Hindi and regional newspapers across the spectrum (large, medium and small) are defying the trend and flourish in the country.

Leading the pack in the 2014-15 to 2018-19 period was Dainik Jagran that received government ads worth over Rs 100 crore in the given time-frame.

Dainik Bhaskar received ads worth Rs 56 crore and 62 lakh, while Hindustan received government ads worth Rs 50 crore and 66 lakh (approximately) in the reported period.

Punjab Kesari was able to grab government ads worth Rs 50 crore 66 lakh (approx), and Amar Ujala received Rs 47.4 crore in government advertising, revealed the RTI.

Navbharat Times received government ads worth Rs 3 crore and 76 lakh (approx) and Rajasthan Patrika worth Rs 27 crore and 78 lakh (approx).

According to the Indian Readership Survey (IRS) for the second quarter (Q2) this year, Hindi and regional players have been the biggest beneficiaries of the readership growth.

When it comes to total readership, English dailies saw a slight growth from 2.9 per cent in Q1 to 3 per cent while Hindi dailies held its 17 per cent reach.

A recent Registrar of Newspapers for India (RNI) report said that the circulation of Hindi and regional language papers grew at a compound annual growth rate (CAGR) of 6 per cent and 7 per cent, respectively, as compared with 2 per cent growth in English-language papers for the FY2009-FY2018 period, according to media reports.

When it comes to English-language newspapers, The Times of India grabbed the biggest pie, grabbing over Rs 217 crore in government ad spend.

The Hindustan Times was second receiving more than Rs 157 crore in government ads, while Deccan Chronicle was a distant third with government ads worth over Rs 40 crore, revealed the RTI.

The Hindu (including The Hindu Business Line) received ads worth more than Rs 33.6 crore in the five-year period while The Telegraph received government ads worth over Rs 20.8 crore.

The Tribune received over Rs 13 crore while Deccan Herald got more than Rs 10.2 crore worth of government ads in the period.

The Economic Times got ads worth over Rs 8.6 crore while The Indian Express with over Rs 26 lakh and the Financial Express with over Rs 27 lakh worth government ads were other English-language outlets.

In the same period, the government spending on Internet ads witnessed nearly a four-fold rise. The spending on Internet advertising jumped from Rs 6.64 crore to Rs 26.95 crore between 2014-15 and 2018-19.

The government spent over Rs 5,700 crore on total advertising between May 2014 and March 2019.

During Modi's first term as the Prime Minister, a total of Rs 5,726 crore was spent in the five years for publicity purposes.

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News Network
December 20,2025

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At least seven elephants were killed and one calf injured after a herd collided with the Sairang-New Delhi Rajdhani Express in Assam's Hojai on Saturday morning, leading to disruption of rail services. 

The Sairang-New Delhi Rajdhani Express struck a herd of elephants, resulting in the derailment of the locomotive and five coaches. No passenger casualties or injuries were reported, officials said.

The New Delhi-bound train met with the accident around 2.17 am, PTI reported. The Sairang-New Delhi Rajdhani Express connects Mizoram's Sairang (near Aizawl) to Anand Vihar Terminal (Delhi). 

Railway has issued helpline numbers at the Guwahati Railway Station:-

•    0361-2731621
•    0361-2731622
•    0361-2731623

The accident site is located about 126 km from Guwahati. Following the incident, accident relief trains and railway officials rushed to the spot to initiate rescue operations.

Train Services Disrupted

Sources said that due to the derailment and elephant body parts scattered on the tracks, train services to Upper Assam and other parts of the Northeast were affected.

Passengers from the affected coaches were temporarily accommodated in vacant berths available in other coaches of the train. Once the train reaches Guwahati, additional coaches will be attached to accommodate all passengers, after which the train will resume its onward journey.

The incident occurred at a location that is not a designated elephant corridor. The loco pilot, upon spotting the herd on the tracks, applied emergency brakes. Despite this, the elephants dashed into the train, leading to the collision and derailment.

Last month, an elephant was killed after being hit by a train in Dhupguri in West Bengal's Jalpaiguri district. The incident took place on November 30. 

The adult elephant was killed on the spot, and a calf was discovered lying injured beside the tracks. 

Over 70 Elephants Killed In Train Collisions Over Last 5 Years

At least 79 elephants have died in train collisions across the country in the last five years, the Environment Ministry had informed Parliament in August.

In a written reply in the Lok Sabha, Minister of State for Environment Kirti Vardhan Singh had said the figure is based on reports from state governments and Union Territory administrations for the period 2020-21 to 2024-25.

He said that the ministry does not maintain consolidated data on the deaths of other wild animals on railway tracks, including in designated elephant corridors.

Singh confirmed that three elephants, including a mother and her calf, were killed on July 18 this year after being hit by a speeding express train on the Kharagpur-Tatanagar section in West Bengal's Paschim Midnapore district. The incident took place near Banstala between Jhargram and Banstala stations.

The minister said several measures have been taken jointly by the Environment Ministry and the Railways to prevent such accidents.

These include imposing speed restrictions in elephant habitats, pilot projects such as seismic sensor-based detection of elephants near tracks and construction of underpasses, ramps and fencing at vulnerable points.

The Wildlife Institute of India, in consultation with the ministry and other stakeholders, has also issued guidelines titled 'Eco-friendly Measures to Mitigate Impacts of Linear Infrastructure' to help agencies design railways and other projects in ways that reduce human-animal conflicts.

Singh added that capacity-building workshops were conducted for railway officials at the Wildlife Institute of India in 2023 and 2024 to raise awareness on elephant conservation and protection.

A detailed report titled 'Suggested Measures to Mitigate Elephant & Other Wildlife Train Collisions on Vulnerable Railway Stretches in India' had also been prepared after surveys across 127 railway stretches covering 3,452 km.

Of these, 77 stretches spanning 1,965 km in 14 states were prioritised for mitigation, with site-specific interventions suggested. 

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News Network
December 20,2025

Mangaluru, Dec 20: The Mangaluru City Police have issued a detailed traffic advisory ahead of the inaugural ceremony of Karavali Utsava, which will be held at the Karavali Utsava Ground on Saturday.

The festival will be inaugurated at 6:00 pm by Dakshina Kannada District Minister Dinesh Gundu Rao. Cultural and public programmes will be held at the venue every evening and will continue until January 2.

According to City Police Commissioner Sudheer Kumar Reddy, parking of vehicles is strictly prohibited on both sides of the road from Lalbagh to Karavali Utsava Ground. Visitors are requested to park their vehicles only at designated parking areas.

To help the public, traffic signboards and parking guidance flex boards have been installed along the routes leading to the venue. The police have urged commuters and visitors to follow these instructions to ensure smooth traffic movement.

Designated Parking Locations

•    Urwa Market Ground – Cars
•    Gandhinagar Government School (near Press Club) – Two-wheelers and cars
•    Ladyhill Church parking area – Two-wheelers and cars
•    Canara School Ground, Mannagudda – Two-wheelers and cars
•    Thimmappa Hotel premises – Two-wheelers and cars
•    Scout and Guide Bhavana premises (behind Karavali Utsava Grounds) – Two-wheelers
•    Urwa Market Road – Two-wheelers
•    Hat Hill Road – Two-wheelers

The police have appealed to the public to cooperate by following traffic rules and parking guidelines to avoid inconvenience during the festival.

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News Network
December 17,2025

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Melkar, Dec 17: The 17th Annual Day and Graduation Ceremony of Melkar Women’s PU and Degree College, themed “Fusion-2K25,” was celebrated with dignity and enthusiasm, marking a significant milestone in the institution’s academic journey. The programme reflected the college’s steadfast commitment to academic excellence, character building, and the holistic development of students.

The event was inaugurated by Mr. Asif Mohammed, whose presence greatly enriched the occasion. The celebration was further graced by the chief guests Mr. P. B. Ahmed Mudassir and Mr. Nissar Fakeer Mohammed, along with the distinguished guests of honour Mr. B. A. Nazeer and Mr. Ibrahim Gadiyar. In their inspiring addresses, the guests encouraged the graduating students and appreciated the dedicated efforts of the management, faculty, and students.

The annual report was presented by the Principal, Mr. Abdul Majeed S, highlighting the institution’s academic progress, notable achievements, and extracurricular accomplishments during the academic year.

The presidential address was delivered by the esteemed Chairman of Melkar Women’s PU and Degree College, Dr. Haji S. M. Rasheed, who emphasized the vital role of education in empowering women and shaping responsible citizens. He also stressed the importance of discipline, dedication, and perseverance in achieving success.

Cultural programmes and academic recognitions formed an integral part of the celebration, showcasing the talents and achievements of the students. The graduation ceremony was a proud moment for the outgoing students as they were formally conferred degrees and wished success in their future endeavours.

Ms. Mashmooma Fathima served as the Master of Ceremonies. The welcome address was delivered by Ms. Fathima Nida, and the programme concluded with a vote of thanks proposed by Ms. Ayisha Suhana.

The event successfully achieved its objectives and was highly appreciated by the guests and attendees.

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