Nitte: 'Ettin'11' Nat'l level B-school fest starts with a bang

March 5, 2011
Nitte, March 5: No corporation can survive just with the principle of profit maximization. Sustainability is the key word. Long term sustainability depends upon the triple bottom line. People, planet and life-cycle thinking will determine the scale and depth of a corporation, said Lekshmi Kumaran, DGM, Corporate Communications, MRPL Mangalore.

She was speaking after inaugurating the Ettin-2011, a National Level B-school festival at the Justice KS Hegde Institute of Management, Nitte. She said attitude makes the difference. It is the sum set of choices and beliefs of an individual that contributes to his overall personality, citing examples from today's corporate environment, she said, “Our entire life style today depends on the petroleum products”.

Budding managers being the future of tomorrow should develop concern for fellow beings and planet she added.

She said that a manager is a differentiator. When he takes a management decision, he should always think how he can create a difference and how it does influence the environment. Indian way of thinking and living with the object of Vasudaiva Kutumbakam (entire world our family) is more relevant today than before, she stressed.

Presiding over the function, Dr NK Thingalaya, a noted economist and Chairman of the Academic council of the Institute called upon the budding managers to be very broad based in their thinking. He said competition is the order of the day. Wisdom should prevail upon when making a decision, he added. Director of the Institute AVM Prof K Ramesh Karnik welcomed. Faculty Co-ordinator of Ettin- 2011, Prof Sudhir M briefed about the various innovative tool kit of competitions held in the functional areas of management to test the mettle of budding managers. Yatheesh Rao, student - co-ordinaor proposed the vote of thanks. Vikas Jain compered the programme.


There are 25 B-Schools from throughout the country will be participating in the meet.

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November 28,2025

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Mangaluru, Nov 28: Karnataka Health Minister and Dakshina Kannada district in-charge minister Dinesh Gundu Rao on Friday handed over Chief Minister Siddaramaiah’s letter to Prime Minister Narendra Modi, highlighting the severe distress faced by farmers due to crashing crop prices.

PM Modi arrived at the Mangaluru International Airport en route to Udupi, where Gundu Rao welcomed him and submitted the letter. The chief minister’s message stressed that farmers are suffering heavy losses because maize and green gram are being bought far below the Minimum Support Price (MSP). The state urged the Centre to immediately begin procurement at MSP.

According to the letter, Karnataka has a bumper harvest this year—over 54.74 lakh metric tons of maize and 1.98 lakh metric tons of green gram—yet farmers are unable to secure fair prices. Against the MSP of ₹2,400/MT for maize and ₹8,768/MT for green gram, market rates have plunged to ₹1,600–₹1,800 and ₹5,400 respectively.

The chief minister has requested the Centre to:

• Direct NAFED, FCI and NCCF to start MSP procurement immediately.
• Ensure ethanol units purchase maize directly from farmers or FPOs.
• Increase Karnataka’s ethanol allocation, citing high production capacity.
• Stop maize imports, which have depressed domestic prices.
• Relax quality norms for green gram, allowing up to 10% discoloration due to rains.

The letter stresses that MSP is crucial for farmer dignity and income stability and calls for swift central intervention to prevent a deepening crisis.

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