Mooduperar hosts many breeds at Cattle fair

March 30, 2011



cattle-fair

Mangalore, March 30: With nearly 400 cattle including the youngest — 11 days old calf — to the hefty cow which gives 32 liters of milk per day, grabbed the attention of the crowd, persuading even those who lack interest in cattle rearing to reconsider their thought.


The occassion was the cattle fair and the seminar on cattle rearing jointly organised by the Dakshina Kannada Co-operative Milk Producers Union Limited (DKMUL) and Mundabettu Milk Co-operative Society at Jeevothama farm in Mooduperar near Kaikamba on Tuesday.

Though the occasion was limited to the cattle exhibition, the members of as many as 72 milk societies in Mangalore taluk assembled at Jeevothama farm along with their cattle. With hundreds of cattle, calf and buffaloes belonging to three main breeds namely HF variety, local and Jercy breed assembled in the fair, it appeared as though each cattle was saying “I am better than you”.

One of the farmers Rathan Kumar from Nellikaru who had brought two of his cattle to the fair belonging to Gir and Shahival breed said that the daily expenditure of rearing a cow would be no less than Rs 150 per day. But these cattle give quality milk which is tastier and thicker than the milk produced by the other breeds. “Our cattle had won prizes in Krishi Mela held in Bajagoli recently and I think the reason behind them winning the prize is their health and fitness,” he said.

When asked the objective behind organising the cattle fair, DKMUL President Raviraj Hegde informed that the fair intends to remove the preconceived notion among the public cattle rearing is not a profitable business and a cow produces only 5-6 liters of milk a day. “

As the DKMUL is celebrating its 25th year anniversary, we have been organising cattle fair in every taluk and have received a very good response from the farmers. We want to bring awareness about cattle rearing among the farmers in particular and the public in general,” he said.

Ready to eat food for cattle

No more the cattle in Jeevothama farm would eat grass, maize or other powders, but they would be in a privileged position to hog ready to eat food prepared in Rajasthan.

Speaking to the media persons, Jeevothama farm owner and Mundabettu Milk Society President M Narahari Prabhu informed that he has imported ready to eat fodder block for the cattle from Rajasthan. The cattle will be fed with this fodder on trial basis and the KMF too is planning to establish fodder block producing units. Each block costs Rs 180, he said.

Calf rearing scheme

Dakshina Kannada Co-operative Milk Producers Union Limited (DKMUL) has come with Calves rearing scheme to favour the quality rearing of the calves. DKMUL President Raviraj Hegde said that the scheme would cover 5,000 calves in DK and Udupi districts and the owner of the calf will be given a help aid of Rs 5,000 to rear a calf. “Calves are generally neglected by the farmers and are not fed properly. It is with this context we will initiate the scheme,” he informed.

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Media Release
November 24,2025

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Sharjah, UAE: Ayisha Basheer Esra, a talented young writer hailing from Aramboor in Dakshina Kannada’s Sullia taluk, marked a significant milestone in her burgeoning literary career with the launch of her debut novel, The Betrayal of the Kingdom, at the Sharjah International Book Fair. The prestigious event, recognized as the world’s largest book fair, provided a fitting stage for the unveiling of Esra’s work.

The official release ceremony was conducted by Sheikh Abdullah bin Mohammed Al Qasimi, Director of the Religious Affairs Office of the Sharjah Government and a distinguished member of the royal family, underscoring the significance of Esra’s achievement. Mrs. Lini Shivaprasad, Principal of GEMS Millennium School, Sharjah, had the honor of receiving the first copy of the novel.

The event was graced by the presence of numerous distinguished guests, reflecting the widespread recognition of Esra’s literary talent and the anticipation surrounding her debut novel. Among the notable attendees were Syed Panakkad Munawwarali Shihab Tangal, Dr. Mariam Al Shenasi, the UAE’s renowned writer and Head of Dar Al Yasmin Publications, Dr. K. K. N. Kurup, Retired Vice Chancellor of Calicut University and Historian, Sharjah Businessman Shamsuddin Bin Mohideen, Nizar Talangara, President of the Sharjah Indian Association, V. T Salim, Director of Silver Home Real Estate, Munir Al Wafa, MD of Lipi Publication Akbar, and other esteemed individuals.

At the remarkably young age of eight, Esra has already established herself as a prolific writer, authoring and publishing collections of short stories in addition to her newly released full-length novel. Her dedication to writing and her exceptional talent have positioned her as one of the youngest authors to achieve such literary success. 

Esra is the daughter of Basheer and Haseena, residents of Aramboor, Sullia, and currently a student at Sharjah’s GEMS Millennium School. Her early accomplishments serve as an inspiration to aspiring young writers and a testament to the power of nurturing creativity from a young age.

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