People would pay to maintain positive image on social media: Study

Agencies
March 18, 2018

London, Mar 18: How far would you go to portray a positive image on social media? A study suggests that many people are prepared to pay to "filter out" unfavourable information about themselves.

Participants took part in a cooperative situation with an anonymous person, earning real money during the experiment.

They could be "good" and cooperate a lot, which was costly, or be less cooperative, which costs less.

They then found out that information about how much they actually cooperated could be published online along with their name, but that they could avoid this publication if they paid to censor the information.

It turned out that those who cooperated less, valued the censorship highest which meant that information about this group's actions tended to be filtered out.

"That the image people share of themselves is 'softened' on the internet is perhaps not that surprising. What is new is that this is shown under experimental control and that the will to 'filter out' is so strong that one is prepared to pay for it," said Hakan Holm from Lund University in Sweden.

Before the cooperative situation was presented, a group of subjects had to take a "selfie" while other subjects did not. One question was the effect of a selfie on the willingness to share sensitive information.

"The selfie can be said to increase visibility, and by combining this with the information about subjects' cooperation, we found that it increased their valuation of censorship. This was especially true for those who cooperated little," says Holm.

Another effect that surprised the researchers was that the likelihood to cooperate, for subjects who reported that they often took selfies, was greatly influenced by the selfie-taking.

For the frequent selfie-takers who took a selfie before the cooperative situation, cooperation was significantly lower than those who did not take a selfie.

"One interpretation is that among some groups, a selfie can initiate a temporary selfish mindset that crowds out other motives such as the willingness to cooperate with others," Holm said.

"However, we would like to see more studies about this effect before it can be considered scientifically established," he said.

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News Network
December 1,2025

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Udupi, Dec 1: A horrific case of alleged rape has unfolded in Udupi, where a worker from a Hindutva organisation, previously arrested and released on bail for harassing a young woman, is now accused of waylaying and sexually assaulting her.

The arrested individual has been identified as Pradeep Poojary (26), a member of the Hindu Jagarana Vedike's Nairkode unit in Perdur.

Poojary had allegedly been relentlessly harassing the young woman, pressuring her to marry him. When she bravely stood up to him and refused his demands, she filed a formal complaint at the Hiriyadka police station. He was subsequently arrested in that initial harassment case but was later granted bail.

According to police reports, driven by the same malicious grudge, Poojary allegedly intercepted the woman again on November 29. While she was walking through a deserted area, the accused is claimed to have threatened her by grabbing her neck. When she again refused to marry him, he allegedly proceeded to rape her.

The survivor immediately informed her family about the traumatic assault. Following this, her parents lodged a complaint at the Udupi women’s police station.

Police arrested Poojary again and produced him before the court. He has since been remanded to judicial custody.

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News Network
November 22,2025

Mangaluru: Police Commissioner Sudheer Kumar Reddy C H has warned of strict action against individuals spreading rumours and attempting to create insecurity within the Muslim community and fuel hatred between Hindus and Muslims through social media.

Referring to a recent social media post alleging that police personnel had entered a masjid premises to check whether beef was being cooked, the commissioner said miscreants were attempting to push their communal agenda. 

“A group of people, both from Mangaluru and abroad, are trying hard to spread rumours. For the past 10 days, they have been attempting to rake up old issues, highlight routine matters as controversies, or fabricate news altogether,” he said.

He reiterated that any such attempts to disturb communal harmony would invite legal action. “Cases will be registered and the accused will be brought to book,” he stated.

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News Network
November 26,2025

Mangaluru, Nov 26: Assembly Speaker and local MLA U.T. Khader has initiated a high-level push to resolve one of Mangaluru’s longest-standing traffic headaches: the narrow, high-density stretch of National Highway-66 between Nanthoor and Talapady.

He announced on Tuesday that a formal proposal has been submitted to the Union Ministry of Road Transport and Highways (MoRTH) seeking approval to prepare a Detailed Project Report (DPR) for the widening of this crucial corridor.

The plan specifically aims to expand the existing 45-meter road width to a full 60 meters, coupled with the construction of dedicated service roads. Khader highlighted that land for a 60-meter highway was originally acquired during the initial four-laning project, but only 45 meters were developed, leading to a perpetual bottleneck.

"With vehicle density rising sharply, the expansion has become unavoidable," Khader stated, stressing that the upgrade is essential for ensuring smoother traffic flow and improving safety at the city's main entry and exit points.

The stretch between Nanthoor and Talapady is a vital link on the busy Kochi-Panvel coastal highway and connects to major city junctions. The move to utilize the previously acquired land for the full 60-meter width is seen as a necessary measure to catch up with the region's rapid vehicular growth and prevent further traffic gridlocks.

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